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HONOR Introduces New AI-Powered Strategy at MWC 2024

Today, the well-known IT company HONOR revealed its innovative, comprehensive approach, delivering AI-driven cross-platform experiences and an intent-based user interface. Moreover, HONOR showcased an array of smart products created in partnership with international partners.

Additionally, Honor introduced the HONOR Magic6 Pro to the world along with the HONOR MagicBook Pro 16, their newest laptop driven by AI. With an emphasis on empowering people on a human level, HONOR’s platform-level AI is integrated into both devices to improve user experiences.

“As we advance into the AI era, HONOR is dedicated to delivering innovations centered around users, providing an open and seamless experience to address consumer needs and challenges,” said George Zhao, CEO of HONOR Device Co., Ltd. We are thrilled to announce the launching of the new HONOR smartphones and AI PC worldwide. With their exceptional AI capabilities, these devices redefine the limits of human-device interaction and completely change the way users interact with technology.”

Experience the AI Magic of HONOR Magic6 Pro

The newest member of the prestigious HONOR Magic Series flagship series, the HONOR Magic6 Pro offers AI-powered user experiences along with improvements in performance, display, photography, and other aspects.

Honor introduced MagicOS 8.0, the most recent version of its Android-based operating system, in keeping with its dedication to user-centered innovation. With the integration of fully enabled HONOR platform-level AI and the first intent-based user interface (UI) in the industry, this release completely changes the way users interact with the system.

The HONOR Magic6 Pro, improved by Magic Capsule and Magic Portal, provides customers with a more customized and user-friendly experience by expediting access to necessary resources and simplifying difficult tasks.

A Glimpse into Exciting AI Applications

By demonstrating how to remotely operate an automobile using the AI-powered eye-tracking system on the HONOR Magic6 Pro, HONOR further showed the potential of smartphone eye-tracking and opened up new possibilities for human-device interactions.

With better capture speeds and sharper images, HONOR is committed to providing professional-caliber sports photography in anticipation of an exciting year of athletic events. 

In addition, the HONOR Magic6 Pro prioritizes user well-being through a variety of human-centric technologies and has an amazing 6.8-inch All-range Low-power LTPO Eye Comfort Display along with industry-leading drop-resistant screen glass.

The HONOR Magic6 Pro is powered by the Qualcomm® AI Engine and the Snapdragon® 8 Gen 3 Mobile Platform, which together provide exceptional performance and efficiency. 

Acknowledging the significance of prolonged battery life, HONOR presents the HONOR Magic6 Pro’s increased efficiency with the HONOR E1 chipset and HONOR Second-generation Silicon-carbon Battery.

HONOR introduced the HONOR Pad 9, a small-sized powerful tablet with an amazing user experience, and the HONOR MagicBook Pro 16, an AI-powered laptop made for smooth cross-platform collaboration, in addition to its smartphones.

HONOR showcased the Porsche Design HONOR Magic V2 RSR foldable smartphone and the Porsche Design HONOR Magic6 RSR teaser at this year’s MWC, both of which represent the DNA of Porsche Design.

The Porsche Design HONOR Magic V2 RSR is priced at 2,699 Euro (16GB+1TB) and is available in Agate Grey. The HONOR Magic6 Pro is available in Black and Epi Green and costs 1,299 Euro (12+512GB).

The HONOR Pad 9 costs 349 euros and is available in Space Grey and Cyan Lake. The HONOR MagicBook 16 Pro is priced at 349 euros and is available in White and Midnight Black.